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4 Key Benefits for Businesses

WHAT DOES A QUIZ OFFER IN THIS NICHE?

Lead qualification before the manager’s call

Reducing lead costs by 2–3x

Property recommendations tailored to specific needs

Automatic audience segmentation

How to build quizzes for real estate that bring quality leads

Branch by the purpose of the inquiry

A client who wants to buy property, one who wants to rent, and one who wants to sell their own should each follow a separate branch of questions right away. The first question splits the quiz into independent scenarios before the person ever sees the main questions.

Quiz branching by the purpose of the inquiry: buying, renting, or selling property

Check readiness to close a deal

Find out whether the client is ready to view properties soon, or is still just browsing the market. This lets you separate “hot” leads right away from those who aren’t ready for concrete next steps yet.

Checking a client's readiness to close a real estate deal

Branch by the preferred type of living

A client looking for a city apartment and a client dreaming of a countryside house should go through different question branches. Branching lets you show each segment only the property options relevant to them.

Quiz with branching questions by preferred type of living: city, suburbs, or countryside
Collect the property type criteria

Property type, budget, and preferred location all help the manager understand the client’s request right away. Instead of a generic briefing, the call starts with specifics.

Choosing the property type: house, apartment, or commercial space

Send the manager a complete brief

All quiz answers should flow automatically into the CRM, so the manager starts the conversation already knowing the client’s request, budget, and preferred property type. This cuts down the time spent qualifying the lead on the first call.

Complete real estate client brief delivered to the manager in the CRM

Embed the quiz on your website

Add our service’s code to your website and collect extra leads without sending users to third-party resources.

You can install the quiz on your site as:

  • part of the site
  • a pop-up
  • a button that launches the quiz
Embedding the quiz on a real estate agency's website
Style the quiz to match your brand

Add your own property photos and agency logo to a ready-made quiz template — the client sees your company’s brand from the very first screen instead of a generic builder.

Customizing the quiz design to match a real estate agency's brand

Offer a bonus for completing the quiz

Motivate people to submit a lead by offering a discount on agency services, a checklist for property buyers, a video walkthrough of a property, or a link to a private selection of listings.

Choosing a bonus for completing a real estate quiz

INTEGRATIONS

Connect services in one click

Send leads to messengers, CRM systems, analytics tools, and email marketing platforms right after creating your quiz — no developer or coding required.
Facebook pixel
Google Analytics
Facebook Conversions API
APIxDrive
Google Tag Manager
Zapier
Kommo
Make
Mailchimp
Webhook
KeyCRM
Pipe Drive
Email
Send Pulse
Telegram
TikTok Pixel

A BIT MORE DETAILED

What Is a Quiz?