Pipedrive
Setting up the Pipedrive CRM integration in AdsQuiz
Pipedrive is a CRM focused on managing the sales pipeline and the work of the sales team. Its main advantage is a visual pipeline that lets you track every deal at every stage – from first contact to closing. Pipedrive is popular with companies that want to structure their sales process and keep track of their managers in a convenient interface.
With AdsQuiz, the Pipedrive integration automatically sends every quiz request straight into the CRM pipeline – together with contact details and answers to all quiz questions. The manager sees the lead's full profile right away and can prepare for the call without extra clarification.
What is sent from the quiz to Pipedrive
Once the integration is set up, the CRM automatically receives:
- the lead's contact details – name, phone, email
- answers to all quiz questions – available in the lead card
- a new deal or lead is created automatically, without the manager's involvement
⚙️ How to set up the Pipedrive integration
Step 1. Open the integration settings
Go to: Quiz settings → Integrations → Pipedrive.
To connect, you need to provide two parameters:
- API Token – the access token for your Pipedrive account
- Subdomain – the unique identifier of your Pipedrive account
Step 2. Get the API Token
Log in to your Pipedrive account and go to: Settings → Personal preferences → API. Copy your API token and paste it into the field in the AdsQuiz integration settings.
Step 3. Find the subdomain
Go back to Pipedrive and look at your account address in the browser. The part of the address before the main pipedrive.com domain is your unique subdomain. For example, if the address contains your company name, copy exactly that and paste it into the subdomain field in AdsQuiz.
Step 4. Save and activate the integration
After filling in both parameters, click «Save» and activate the integration.
🔍 How to check that the integration works
In the integration settings, click «Test» – the system will resend one of the last 10 requests to Pipedrive without you having to take the quiz again. Then go to the leads section in Pipedrive and check that the lead with contact details and quiz answers has appeared.
💡 Important: test sends via the «Test» button don't use up your lead balance – use this feature to check and debug the integration without limits.
▶️ Recommended video
To better understand how to set up the Pipedrive integration, we recommend watching the video guide. It shows step by step how to get the API token and subdomain, activate the integration and check that leads reach the CRM:
❓ Frequently asked questions
Are the answers to all quiz questions sent to Pipedrive? Yes. The lead card in Pipedrive will contain both the contact details and all the answers the user gave in the quiz.
Where do quiz leads appear in Pipedrive? New quiz requests appear in the Pipedrive leads section. If you want requests to go straight to a specific pipeline, set this up in the integration parameters.
What if leads don't reach Pipedrive after setup? Check that the API token and subdomain are correct. Make sure the integration has the Active status. If the problem persists, try generating a new API token in Pipedrive settings and updating it in AdsQuiz.
Can I connect several quizzes to one Pipedrive account? Yes. Each quiz is set up separately – all of them can send leads to one Pipedrive account.