E-commerce Quiz: Product Recommendation and Lead Generation
How to use a quiz to recommend products to customers in your online store, segment ad audiences, and collect quality leads on your website.
Quizzes that reveal something about the person are naturally shareable. When the result is interesting, people send it to friends or mention it in their social feeds. AdsQuiz helps you create such tests by adding up points for each answer and showing a meaningful outcome. Every share brings new visitors at no extra cost. Your quiz becomes a small marketing channel of its own.
Engaging results are the key to sharing. With personalised results and offers, each outcome can have its own image, description and recommendation. The result feels personal and worth talking about. People enjoy comparing their outcomes with friends, which spreads the quiz further. Curiosity drives organic growth. A memorable outcome is what people talk about afterwards.
Shared quizzes still capture leads. Before seeing the result, visitors can be asked for their contact details. Many are happy to leave them in exchange for the outcome. Those contacts can be added to a Mailchimp list or sent straight to your CRM. Viral reach turns directly into a growing database of potential clients. Reach and lead capture grow side by side.
Tracking shows how far the quiz travels. UTM tags and analytics reveal how many visitors come from shares and how many of them convert. You can see which results are shared most and refine the others. Scoring and results are easy to adjust in the visual editor. Over time, the test becomes an even stronger magnet for new audiences.